Matt just keep the name simple. "The One"

slogan can be something like

"Once you see this bait in action, you’ll realize for yourself, this is THE ONE."

"If there is ONE bait you can get, THE ONE is the swimbait for you."

"Want to catch that ONE fish of a lifetime, THE ONE will turns dreams into reality."


Anyways great work as usual Matt, keep'em coming.

Levi