Ive caught two 11's and a 9 lber that bit right after I had shook or ripped my swimbait. Very erratic bites, and they were definitely not a steady slow retrieve. I am convinced they bit because of the way my swimbait acted when I shook or ripped it through the water. I'm so confident in it now, that if I make a good cast where I think there is a fish, I will try to re-enact shaking or ripping the bait.

Other than that, yes slow steady is always good :)