I think it was a bad idea on their part.

Most of the people I've talked with about senkos fish them wacky rigged, and this new "swimming senko" is going to turn off all of those fishermen/ potential customers.

Personally, I don't catch crap on wacky rigged senkos, but T-rigged weightless = easy limits; to much pressure i guess. 99.9% of my fish DON'T come on the sink.

Anyways, back to the new senko. I don't plan on buying any. Not because they won't catch fish, all baits have the potential.

That's just my opinion because I fish some tough lakes and if I want to throw a senko, then I'll probably throw a senko. And, if I want to fish a swimbait, I'm not planning on throwing a worm with a boot tail; I'll be throwing something that at least resembles a baitfish.

You'll probably get more strikes fishing it in heavy weeds, tulees, pads etc... just catching fish as a reaction bite.