It matches up well with a darterhead or a small football head. The body is solid in the tail so it's easy to rig it unlike a hollow body mad man, yum craw, etc. You could also use a small ewg and texas rig although I'm not sure that the bait would ride right side up with a hook in it like that. The bait is small enough you could just nose hook the butt of it and drop shot it too. Ken hinted that he has a hook rig in mind but no word yet on that.
The baits seem to be pretty durable from what I've seen so far so at least you're not tearing up $1 something per fish like with the big senkos.